24 Apr 20

ALD announces new Executive Committee appointments

ALD Automotive announced three high-level appointments. Reinforcing the company's Executive Committee are:

  • Miel Horsten (left), who is appointed Group Regional Director. Mr Horsten will be responsible for supervising the four Nordic countries (96,000 vehicles in total with ALD and partner Nordea) and three Benelux countries (15,000 vehicles in Luxemburg, 75,000 in the Netherlands and 80,000 in Belgium), as well as Ireland with a fleet of 9,200 vehicles (including ALD RE, the company's fully-owend reinsurance company). He will also be responsible for the Group's procurement strategy decisions. His appointment will take effect on 1 June.
  • Pao-Leng Damy, who is appointed Group HR Director. Ms. Damy will be responsible for supervisiong ALD's HR management. Her appointment will also take effect on 1 June.
  • Annie Pin (right), who is appointed Chief Commercial Officer. As CCO, Ms Pin will be responsible for all of ALD's main commercial activities, including strategic partnerships, developing existing and new business with international key accounts, and developing international products and consulting offers. Her appointment will take effect on 1 September.

“With these new appointments and the expertise and experience they bring to the Executive Committee, I'm convinced ALD is well positioned to continue its successful growth,” says Tim Albertsen, CEO of ALD. 

First reaction of Miel Horsten
“This is a major step, and it's with some regret that I will leave Belgium and our fantastic team,” says Mr Horsten, whose current roles are CEO of ALD Belgium and regional director for the Benelux. 

Discussing his new responsibilities, Mr Horsten says: “The Nordics may not be the largest markets, but they're interesting because of their expertise in EVs and mobility. Ireland is an interesting responsibility in part because of our insurance activities based in that country.”

Procurement is the last but certainly not the least of Mr Horsten's new responsibilities: “This deals with all our contracts and purchases, be it with OEMs, rental companies, tire manufacturers, and so on. Of course, it's not just me: there's an excellent team in Paris to back me up, and ALD is a decentralised organisation, enabling local decision-making in these matters.”

As a member of the Executive Committee, Mr Horsten will relocate to Paris. His successor as CEO of ALD in Belgium will be announced in about three weeks. 

Authored by: Steven Schoefs