BYD announces plans to expand in Germany and Sweden
Chinese automaker BYD has unveiled plans for European expansion just after announcing entry to the Japanese market, reflecting an ambitious global strategy.
Forming a new partnership with the European dealer group Hedin Mobility, BYD plans to start delivering electric passenger cars to Germany and Sweden in 2022.
BYD's desire for global expansion is fueled by China's increasing electric vehicle (EV) sales. According to InsideEVs, the passenger car market in the country surged 41% year-over-year in June, plug-in electric car sales reaching a new high with 565,269 sales in June. In 2022, a total of 2,372,620 battery-electric vehicles (BEVs) and plug-in hybrid vehicles (PHEVs) were sold, BYD being the leader in the plug-in segment with a 26.9% share.
Launching its first electric passenger car in the PHEV segment in 2008 with the F3 sedan, BYD today is eager to succeed in global markets after the grand success in the Chinese market. The automaker plans to release Atto-3 in Japan at the beginning of 2023, followed by Seal and Dolphin.
Before the entry into the Japanese market, BYD plans to roll out EV passenger cars in Germany and Sweden through the dealerships of Hedin Mobility Group. The BYD models available in the EU will be announced in September, and sales will commence in October, followed by the first deliveries in late 2022.