Lisa Materazzo makes move from Toyota to Ford as CMO

Ford Motor Company has appointed Lisa Materazzo as Chief Marketing Officer (CMO), taking over for Suzy Deering who left the US automaker in December 2022.

Ms. Materazzo, who has mor than 20 years of media, marketing, and communication experience with the automobile industry, was most recently Group Vice President of Toyota Marketing at Toyota North America based out of Plano Texas.

She has supported the corporate strategies of Toyota, Lexus, Scion, and Toyota Trucks, overseeing print, TV, radio and digital advertising as well as engagement marketing and media planning.

photo: Lisa Materazzo (source: Linkedin)