24 Oct 19
News

GM appoints Colombia director Raúl Mier

General Motors (GM) South America has appointed Raúl Mier as Director of Sales and Operations for Colombia.

With a Mechanical Engineering degree from the University of the Andes and postgraduate studies in international business and negotiating strategies, the Colombian native has more than 20 years of experience in the automotive industry.

His goal is to strengthen the brand’s position in the local market, support the dealer network, renew its portfolio, and boost assembling at the Colmotores manufacturing plant.

Chevrolet is practically tied with Renault in Colombia with sales falling 2.6% year-over-year in 2018 to 49,874 units. Renault sales were up 6.2% to 49,695 units.

Authored by: Daniel Bland