5 Nov 18
News

Cadillac hits pause button for Book subscription service

Book by Cadillac, the vehicle subscription service Cadillac launched in January 2017, will be suspended on 1 December.

A spokesperson for the GM brand confirmed the service will be relaunched in early Q1 next year, based on the learning the company has made.

At the start, users had access to the Platinum trim models of the XT5, CT6, Escalade and V Series in Los Angeles, Dallas and New York City. At the end of last year, the fee was raised to $1,800 from the earlier $1,500.

Image source: Cadillac

Authored by: Benjamin Uyttebroeck