13 Jul 20

Cyrille Moreau appointed B2B Director for PSA

From 1 July, Cyrille Moreau took over the B2B division of Groupe PSA, reporting to Thierry Koskas, Sales and Marketing Director.

Previously, Mr Moreau was responsible for Free2Move Lease operations. He succeeds to Olivier Bodet, who was in charge of the B2B division of Groupe PSA since April 2012 and has been called on to lead other projects within the group.

With more than 20 years of experience in the automotive industry on B2B, Used Cars, etc. Cyrille Moreau has developed an extended knowledge of corporate customer expectations. In his new role he will focus on supporting B2B customers both in their employee mobility needs and in reducing their COfootprint by offering them the technologies and solutions developed by the Group's brands Peugeot, Citroen, DS, and Opel/vauxhall, and the development of framework agreements with the major international corporate customers. 

Image: Cyrille Moreau (source: PSA Groupe)

Authored by: Benjamin Uyttebroeck