3 Dec 18

Yes, collision avoidance technology exists in LatAm

One of the main vehicle fleet management challenges in Latin America is the fact that there is very low awareness that collision avoidance technology exists, according to Ernesto Pesochinsky who is the Latam Director for the Aftermarket Division of Mobileye, the advanced driver-assistance systems (ADAS) subsidiary of the Intel Company. 

As such, we have a tall task to do in terms of helping fleet managers gain the right benefits. First of all, we need to inform them that it exists, and only then will we share Mobileye’s specific features with them,” Pesochinsky told Global Fleet.

It is also very challenging to get drivers to appreciate the value of Mobileye’s technology. At first, they often fear that it is like big brother watching over them.

“However, once they get to know the merits of the technology, they realize it’s more like a co-pilot helping them drive safer,” said Pesochinsky.

Among the company's products is Mobileye Shield + which is designed specifically for large vehicles working in urban environments. It offers a multi-camera collision avoidance system, pedestrian and cyclist blind spot detection, and other features. 

Mobileye Shield + eyes cars, cyclists, and pedestrians along your route (Source: Mobileye)

There are other common ways to improve safety in your fleet such as driver training courses and providing additional benefits to low risk drivers.  When Mobileye is combined with an FMS/telematics system fleet managers can easily rank the safety level of each driver and gain visibility into their drive.

In the end, simply embracing current technologies can make a real difference to efficiency and the bottom line in fleet management, especially in regions where a large part of GDP is spent on collisions every year.

Authored by: Daniel Bland