Features
22 Mar 19

Spin scooters: safety first in 100+ cities

Ford-owned scooter sharing company Spin will bring scooter sharing to 100 more cities in the US by the end of the year. Therefore, Spin partners up with the platforms of Zagster

By the end of the year 100 cities and campuses will be served by Spin’s scooters. The micromobility operations platform of Zagster will allow Spin to better manage its fleet operations, optimize ridership and make its scooter-share programs more efficient and affordable. 

Zagster already assists the operations of Spin’s fleets in Austin, Texas, Isla Vista, California, and in the Oklahoma State University and Troy University. 

Expansion 

Spin’s expansion comes in the aftermath of the aggressive expansions of scooter competitors Bird and Lime. However, both competitors went abroad, Spin stays in the US and stayed until so far in about 20 markets only. However, with the backing of Ford, Spin can accelerate its brand and stay competitive in the market, hence launching this expansion and partnership with Zagster. 

Safety first

Good to know is Zagster’s experience in the shared mobility industry, moreover in the optimisation of dockless parking, building ridership loyalty and safety measures. These are three challenges the entire scooter industry is wrestling with lately and might distinguish Spin’s scooter service in the long-term. Especially after the recent scooter fatality when a man rode a Bird scooter into a tree in San Diego last week. Hence, Spin’s choice for safety comes right on time and might determine its future growth – in these 100 cities and beyond (?).

Image: Spin scooter in San Francisco.

Authored by: Fien Van den steen