Michell Jabur, GolSat: Using M2M technology to improve fleet management
Using machine-to-machine (M2M) communication to develop telematics aimed at improving fleet management is the goal of Brazilian vehicle fleet management company GolSat, according to the company’s co-founder and M2M manager Michell Jabur.
First of all, could you tell me a little about yourself and about GolSat?
Well, I am one of the founders of GolSat which was started about 10 years ago. Although I have worked with various aspects of the company, I currently manage our M2M department. As we have thousands of mobile devices installed in numerous corporate fleets, this department was created to manage this infrastructure.
As for GolSat, its headquarters is in Londrina in Paraná state. Currently, we mainly cover state capitals and larger cities throughout the south and southeast of Brazil, an area which represents a very large part of the country’s GDP.
Off the top of my head, some of the cities are São Paulo, Rio de Janeiro, Belo Horizonte [Minas Gerais state capital], Curitiba [Paraná state capital], Porto Alegre [Rio Grande do Sul state capital], and Londrina of course.
Is GolSat thinking to expand to other areas?
Sure, the northeast of Brazil is growing so we are seeing that there are companies that need our services there. Some of the cities we are eying are Salvador [Bahia state capital], Fortaleza [Ceará state capital], and Recife [Pernambuco state capital].
In November, GolSat announced a new partnership Ticket Log. What does that entail?
First of all, we at GolSat have technology to know where a car is, what it is doing, how far it is driving, and whether or not it is being driven aggressively. However, we do not have sensors to diligently monitor fuel consumption.
As for Ticket Log, it has level three fuel cards that obtain gasoline spending and distance travelled information and then merge them to create key performance indicators (KPI). This technoloy integration platform will greatly benefit customers of both companies, helping to manage thier corporate fleets.
You mentioned level three fuel cards. Could you explain this?
When purchasing fuel, a normal fuel card shows the value of the transaction, the name of the gas station, and the date it occurred. Ticket Log transactions, however, are more elaborated as they have their own machines installed at gas stations.
Ticket Log obtains other information such as the number of liters put into the tank, the type of fuel being purchased (gasoline, ethanol, diesel), and the odometer reading at the time of fill up.
Knowing the type of fuel being used is crucial as much of Brazil’s fleet is flex-fuel, running on both gasoline and ethanol. The odometer reading is also important as we use this information to integrate with our own technology.