David Cussell heads Sales & Marketing at Toyota Financial Services

Toyota Financial Services has appointed David Cussell as its new Director of Sales and Marketing for its European and African regional operations (EAR). In his new role, Mr Cussell's aim will be to build on the successful relationship between Toyota and its captive to support the best retailers in Europe.

Toyota Financial Services is a financial subsidiary of Toyota Motor Corporation, with operations in Japan and 30 countries worldwide, providing auto financing services to millions of customers around the world.

Mr Cussell's previous appointments were as General Manager of Fleet, Leasing and Network Development at Toyota Motor Europe, a role he fulfilled between 2014 and 2017, and as the head of the Toyota Academy with regard to customer experience from 2018 onwards. 

Starting out in managerial positions at Ford in 1978, Mr Cussell switched to Toyota in 2004, where he has held executive positions in Market Development and Marketing and Communications, among other departments. 

Copyright picture: Toyota Motor Europe