Safety, a key part of responsible mobility - ALD
The Brazil unit of international corporate mobility solutions company ALD Automotive promoted a series of activities last month to support the Yellow May movement aimed at propagating knowledge and addressing important issues in mobility.
Among the keys to responsible mobility, according to the company, is engaging in actions to increase the awareness of traffic safety and preventing accidents. This includes addressing topics such as drinking and driving, sleep deprivation, distracted driving, and the consequences of accidents.
According to the World Health Organization, approximately 1.35 million deaths occur each year as a result of traffic accidents and if nothing is done, that figure should reach 2.4 million by 2030.
Meanwhile, other issues of focus for ALD nowadays are increasing the use of electric bicycles and using e-bike sharing as a corporate transportation solution for companies near bike paths. "Besides reducing traffic and improving quality of life, bike usage contributes to the environment," says international accounts comercial manager Ricardo Formigoni.
photo: Using the phone while driving is one of the most common reasons for car accident. Keep you hands on the wheel and eyes on the road! (source: Shutterstock)